ETCM INTRODUCES THE NEW NISSAN SERENA J IMPUL Rediscover style and luxury in Malaysia’s best-selling hybrid MPV

by drivingMotion
ETCM INTRODUCES THE NEW NISSAN SERENA J IMPUL Rediscover style and luxury in Malaysia’s best-selling hybrid MPV
  • A stylish new variant to complement the Serena line-up
  • Made-in-Japan J IMPUL aerokit featuring front and rear chrome-plated garnish
  • Made-in-Japan 18-inch IMPUL Millennium alloy wheels in black and polished finish
  • Ultra high-performance 225/40 R18 Goodyear Eagle F1 Sport tyres fitted as standard
  • Two-tone burgundy and black combination Nappa leather interior with unique Japanese rock garden inspired pattern and IMPUL logo embroidery

KUALA LUMPUR, July 6, 2023 – The best-selling hybrid MPV in Malaysia is now more stylish and luxurious than ever with the introduction of the new Nissan Serena J IMPUL.

Premium Beauty

The Serena J IMPUL builds on the strengths of the Premium Highway Star Package and adds classy exterior touches, a sportier stance and a luxurious cabin ambience, all of which were exclusively developed in collaboration with renowned aftermarket tuner IMPUL Japan.

At the front, the elegant expression of the Serena is enhanced with a chrome garnish that accentuates the aggressive profile of the front bumper, the trim also complements the distinctive chrome inserts of Nissan’s bold V-Motion front grille. At the rear, chrome trim is applied to the lower edge of the bumper to visually differentiate the J IMPUL and likewise matches the front chrome accent and IMPUL emblem found on the tail-gate.

The exterior package of the Serena J IMPUL is rounded off with a set of IMPUL Millennium Y-spoke alloy wheels with a black and polished finish. These lightweight 18-inch alloys are polished to perfection and manufactured in Japan.

To ensure surefooted handling and a smooth ride, the Serena J IMPUL is equipped with ultra high-performance Goodyear Eagle F1 Sport tyres with signature Eagle Claw tread design and ActiveControl Technology for outstanding stability and steering response. It also delivers superior braking through its DynamicBraking Technology along with a quiet and comfortable ride.

The spacious interior of the Serena also receives a premium IMPUL makeover with the seats and door trims upholstered in combination leather. Not only is the handpicked Nappa leather supple and luxurious to the touch, the contrasting hues of burgundy and black also lifts the cabin ambience significantly with a unique Japanese rock garden inspired seat pattern and embroidered IMPUL logo to match.

The new Nissan Serena J IMPUL retails for RM169,888. All IMPUL accessories are factory-fitted and enjoy a warranty of 3 years or 100,000km, whichever comes first.

New On-The-Road Price (Private Individual Registration)
VariantPeninsula MalaysiaSabahSarawak
Serena J IMPULRM169,888RM172,388RM172,428

* On-the-road price without Insurance.

Conveniently Efficient

While the Serena J IMPUL stands as the ultimate expression of style and luxury, all the class-leading attributes which make the Serena the preferred premium MPV still hold true. Innovative features such as the Dual Back Door with split tailgate operation offers unparalleled loading flexibility in tight spaces, while getting into the Serena is easy even when you have your hands full courtesy of the hands-free Dual Power Sliding Doors – both features are class-leading conveniences enjoyed exclusively by Serena owners and not found on other MPVs.

Other equally thoughtful conveniences include seven USB charging points, built-in window sunshades, power door-opening switch in the third row and a plethora of storage solutions catering to different use cases. 


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The Serena also addresses the inflationary concerns in the post-Covid era with its fuel-efficient S-Hybrid powertrain comprising the MR20DD 2.0-litre CVTC four-cylinder engine supported by an Energy Control electric motor. The total system output of 150hp and 200Nm capably powers the seven-seater via a smooth X-TRONIC CVT with Adaptive Shift Control. More importantly, it returns a remarkable fuel economy of 14.2km/l, equivalent to 852km on a full tank of fuel.

Nissan Intelligent Mobility makes Life Better and Safer

As more vehicles return to the road, occupant safety is now of utmost importance. Every Serena is equipped with Nissan Intelligent Mobility 360° Safety Shield as standard, offering advanced drive assist functions such as Intelligent Predictive Forward Collision Warning and Intelligent Forward Emergency Braking which scan the traffic ahead to forewarn the driver of imminent danger and automatically applies braking to mitigate the circumstances in the event of an unavoidable collision.

Managing urban traffic has also been made easier with Blind Spot Warning which alerts the driver of nearby vehicles concealed by the vehicle’s blind spot, this function is aided by Lane Departure Warning which scans road markings and warns the driver when the vehicle encroaches upon adjacent lanes.

When it comes to manoeuvres at parking speeds, the Serena’s Intelligent Around View Monitor (360° cameras) and Moving Object Detection offers a bird’s eye view of the vehicle while automatically senses moving objects around the vehicle, such as a child or a pet. This function is supplemented by Rear Cross Traffic Alert which warns the driver of approaching vehicles when reversing.

Driver fatigue during long distance travel is also addressed with Intelligent Driver Alertness which monitors steering inputs to determine if the driver is paying attention. If the driver is inattentive, the Serena would recommend taking a break. All of which sums up Nissan Intelligent Mobility – a suite of cutting-edge technologies designed to increase safety, comfort and control while driving, connecting you with your vehicle and the environment around you.

On top of all the advanced safety features, the updated Nissan Serena S-HYBRID is also equipped with six airbags, Vehicle Dynamic Control with Traction Control System, ABS with Electronic Brake-Force Distribution and Brake Assist, ISOFIX child seat mounts and Hill Start Assist as standard to ensure precious occupants of this seven-seater MPV are always well protected.

The new Nissan Serena J IMPUL is available for viewing and test drive at all Nissan showrooms nationwide. For customers who are not able to visit a Nissan showroom, they may view necessary product information and arrange a doorstep test-drive from the comforts of their home through the Nissan Online Showroom at nissan.com.my/onlineshowroom/.

For more information, customers can visit the Nissan Malaysia website at www.nissan.com.my or contact the Nissan Customer Care Centre hotline at 1800-88-3838.

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