CASTROL CELEBRATES GRAND OPENING OF FIRST FLAGSHIP CASTROL AUTO SERVICE (CAS) STORE IN MALAYSIA

by Kenny Yeoh

Kuala Lumpur, Malaysia – 9th May 2024 – Castrol, a global leader in lubricants, marks a significant milestone with the grand opening of the first flagship Castrol Auto Service (CAS) store in Malaysia. Era Maju Automobil (M) Sdn Bhd, a Johor Bahru-based company has been identified for its exceptional customer service, reflecting a shared commitment to delivering the highest quality automotive care.  

Enhanced Workshop Experience with Top-Tier Services 

Era Maju Automobil owns four outlets in Johor Bahru, with the Rosmerah outlet serving as their headquarters. The newly designated flagship incorporates Castrol’s refreshed branding and now offers a range of comprehensive services. The upgraded workshop aims to deliver enhanced experience for all consumers, allowing them to benefit from Castrol’s expertise in a modern and innovative environment. A grand opening ceremony was held on Tuesday, 19 March 2024, to celebrate this milestone.  

A Legacy of Quality Service 

Era Maju Automobil takes pride in its rich history, having served the Johor Bahru community for nearly three decades. Established in 1996, the family-run business has grown from a single outlet to four, a testament to their unwavering dedication to customer satisfaction.  As Joshua Wong, who manages the workshop alongside his father, explains, “Satisfied customers give us a sense of accomplishment.” Their passion for automobiles is evident in the diverse range of services they offer, catering to everything from regular car maintenance – oil changes, tyre rotations, and alignments – to modifications for both everyday vehicles and supercars. They have experience servicing a wide range of car brands and models.  

Building on a Strong Network of Over 600 CAS Locations 

The launch of the flagship CAS store marks a significant step forward for Castrol in Malaysia, setting the standard for future CAS advancements. With over 600 CAS outlets nationwide, Castrol is committed to providing convenient access to high-quality automotive services across the country. This flagship store represents a new level of consumer experience, showcasing the brand’s commitment to innovation and excellence.  

“Castrol is delighted to announce Era Maju Automobil as the first flagship CAS store,” said Keow Mei-Shan, Marketing Director of Castrol Malaysia & Singapore. “Their dedication to quality service and customer satisfaction – aligns with our brand values. We look forward to this new flagship location providing an exceptional experience for consumers in Johor Bahru and beyond.” 

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