Grab cars specially decked with Caltex with Techron® livery flagged off by Celebrity Partner, Dato’ Hans Isaac
Caltex has an ongoing “Fuelled to Win” promotion until 31st October where contestants can win a Volvo XC40 by simply fuelling a minimum of RM40 at service stations nationwide. The promotion ends 31 October 2019. Contestants can submit multiple entries throughout the competition and can double their chances of winning when using the Journey card.
Visitors to the Caltex service station in Bukit Jalil today experienced a pleasant surprise when pulling up to refuel their vehicles. Attending to lucky motorists was Caltex Malaysia Celebrity Partner Dato’ Hans Isaac, who was also on hand to flag off the brand’s timely ‘Fuelling the future of Malaysia’ campaign – a symbolic fleet of 62 Grab vehicles specially dressed in Caltex with Techron® branded livery.
Besides flagging off vehicles, Dato’ Hans also attended to customers at the Caltex service station, and even obliging to selfies with enthusiastic fans.
Chevron Malaysia Limited, which operates the Caltex brand, initiated the independence themed-partnership with ride hailing service Grab Malaysia to brighten up roads in the Klang Valley. The branded livery reminds motorists on the road of Caltex fuel’s recent GUINNESS WORLD RECORDS® powered feat, with a nod to the brand’s rich history and long term commitment to Malaysia with the tagline, “Fuelling the future of Malaysia”.
The tagline rides on Caltex’s ongoing “Fuelled to Win” campaign, which offers Caltex customers the chance to win a Volvo XC40 SUV with every minimum fuel purchase of RM40 at service stations nationwide. The promotion ends 31 October 2019.
Chevron Malaysia Limited Country Chairman Shahid Ahmed speaking about the ‘Fuelling the future of Malaysia’ campaign – a symbolic fleet of 62 Grab vehicles specially dressed in Caltex with Techron® branded livery.
Speaking at the official flag-off, Chevron’s Country Chairman for Malaysia, Shahid Ahmed said, “Since our presence here from 1936, Caltex has had the privilege to be part of the tremendous growth which Malaysia has achieved. Today, we have more than 400 Caltex service stations around the country carrying our proprietary Caltex with Techron® fuel.”
The branded livery reminds motorists on the road of Caltex fuel’s recent GUINNESS WORLD RECORDS® powered feat, with a nod to the brand’s rich history and long term commitment to Malaysia with the tagline, “Fuelling the future of Malaysia”.
“The new livery not only shouts about the achievement but is also symbolic of our growth with the country through these 62 years of independence. This campaign, in many ways, reiterates our commitment to continue powering the nation’s progress true to our theme, ‘Fuelling the future of Malaysia’,” added Shahid Ahmed.
Sharing his sentiments was Hans Isaac, who reiterated the efficacy of Caltex with Techron® fuel and its contribution to the nation.
Grab drivers with their cars all donned in Caltex with Techron® branded livery, in conjunction with the nation’s 62nd Independence. Standing fourth & fifth from right: 1. Shahid Ahmed, Country Chairman, Chevron Malaysia Limited 2. Dato’ Hans Isaac, Caltex Malaysia Celebrity Partner
“With the new livery donned by these cars, I feel proud that as a nation, we have progressed so much and that Caltex has always been there to witness it. You can tell that through it all, Caltex has always been committed to its consumers. But more than that, they are renowned for their high-quality fuels and products. I personally know many drivers who use Caltex with Techron® as their fuel of choice and being a user myself, I truly attest to its benefits, which was also recently proven in Chiang Rai,” he said.
Dato’ Hans Isaac and Shahid Ahmed personally handed gift bags to Grab drivers on the day as they were flagged off into the streets of Klang Valley. From left to right: 1. Shahid Ahmed, Country Chairman, Chevron Malaysia Limited 2. Salmah, Grab driver 3. Dato’ Hans Isaac, Caltex Malaysia Celebrity Partner
On 14th March 2019, together with multi-champion race car driver Natasha Chang, Caltex with Techron® fuel powered a 28-year-old car up a 1,000m ascent in record time, setting a new GUINNESS WORLD RECORDS® title for the ‘Fastest ascent of Doi Chang mountain road by car’.
For more information, visit www.caltex.com/my or the official Facebook page at www.facebook.com/Caltex.Malaysia.
