Kuala Lumpur, 8th May 2025 – BMW Malaysia today unveiled the New BMW 330Li M Sport at the Malaysia Autoshow 2025, marking another highlight in the ongoing celebration of 50 years of the BMW 3 Series. As the brand commemorates five decades and seven generations of the BMW 3 Series, the face of the BMW brand – this latest long-wheelbase model embodies the enduring legacy of dynamic performance, refined comfort and progressive technology.
Benjamin Nagel, Managing Director of BMW Group Malaysia, shared, “The BMW 3 Series has always been a cornerstone of our portfolio and a symbol of our brand’s identity. It is a model that has led the way in not only creating the segment but also evolving in its time, across seven generations, to become the perfect vehicle in our mission in giving customers ultimate performance and driving pleasure, complemented with the best innovation. This legacy lives on today in a new chapter, one that can be seen within our newest iterations – bringing the BMW 3 Series’ DNA into sharper focus for the modern Malaysian market. With the New BMW 330Li M Sport, this model perfectly embodies BMW’s proud heritage while meeting the refined expectations of today’s discerning drivers. Guided by our principles of Technology Openness and the Power of Choice, the New BMW 330Li M Sport reflects our ongoing pursuit of innovation, offering advanced digital capabilities, modern assistance systems, and unmistakable design.”
Since its debut in 1975, the BMW 3 Series has defined the essence of sportiness, precision, and innovation in the premium segment. Across seven generations, it has remained the benchmark in its segment for driving dynamics and technological automotive advancements. The New BMW 330Li M Sport carries this legacy forward, blending hallmark performance with elevated comfort and modern digital integration. With a refreshed design, reimagined interior elements and enhanced features, the New BMW 330Li M Sport exemplifies how the BMW 3 Series continues to evolve – staying true to its roots while embracing the future of premium mobility.
The New BMW 330Li M Sport – A Legacy of Performance and Innovation Reimagined.
The exterior of the New BMW 330Li M Sport showcases a perfect blend of sportiness and elegance, embodying the timeless design language of the BMW 3 Series. At the front, the vehicles distinctive kidney grille in Pearl Chrome remains a defining feature, with its bold presence reinforcing the vehicle’s signature look. Complementing the front of the BMW 330Li M Sport are the slimmer, adaptive LED headlights, offering drivers improved visibility, while the daytime running lights contribute to the vehicles sharp, contemporary front profile. The side profile of the BMW 330Li M Sport retains its refined silhouette and greater rear passenger comfort, owing to its extended wheelbase.
The interior of the New BMW 330Li M Sport combines modern luxury with state-of-the-art digital capabilities, providing a truly immersive and intuitive driving experience. The BMW Curved Display serves as the focal point of the cockpit, seamlessly integrating a 12.3-inch instrumental display and a 14.9-inch control display, both powered by the latest BMW Operating System 8.5. This advanced system offers an intuitive and user-friendly interface, while the QuickSelect function ensures that entertainment and navigation features are always within easy reach. The luxury instrument panel has been redesigned, with integrated narrow air vents underscoring the vehicle’s contemporary feel and enhancing the premium ambience of the cockpit. The Galvanic Embellisher for Controls adds a touch of refinement, ensuring that every interaction within the vehicle feels special. The Crafted Clarity crystal elements on the shifter and iDrive controller further elevate the interior’s luxurious feel. The New BMW 330Li M Sport also comes equipped with the 16-speaker Harman Kardon Surround Sound system, providing exceptional audio clarity and depth throughout the cabin, ensuring a first-class audio experience on every drive.
With its precise handling, the New BMW 330Li M Sport guarantees exceptional stability, whether navigating tight corners or cruising on highways. Enhanced by Active Cruise Control with Stop&Go, Parking Assistant Plus, and a Tyre Pressure Indicator, the driving experience is further elevated by these intelligent features that prioritise both safety and convenience.
The New BMW 330Li M Sport is offered in three striking exterior colours: Carbon Black, M Brooklyn Grey, and Arctic Race Blue. These dynamic shades are complemented by premium upholstery choices that enhance both comfort and sophistication. Customers can select from Leather Vernasca Mocha or Leather Vernasca Cognac, adding a layer of elegance to the vehicle’s interior.
Relax. We Care.
BMW Group Malaysia sets new benchmarks in premium automotive ownership, redefining what it means to drive with complete confidence and peace of mind. Relax. We Care. reflects BMW’s unwavering commitment to providing uninterrupted Sheer Driving Pleasure – a promise that regardless of situation, we are always by their side.
Under Relax. We Care. a full 360-degree approach to BMW ownership is delivered through a suite of integrated services. Beginning with the BMW Service Promise, offering expert care, transparency, and precision in every appointment through our dedicated Customer Care & Service, BMW customers will be covered by BMW Proactive Care. This service uses real-time sensor data to detect potential functional errors before they occur, alerting drivers via the My BMW App or iDrive. This is further enhanced by BMW ConnectedDrive, which integrates cutting-edge digital connectivity within each BMW product, allowing for seamless over-the-air software updates and real-time vehicle management through a centralised interface.
Additionally, the BMW Service & Repair Inclusive (BSRI) programme ensures peace of mind with a 5-year unlimited mileage warranty, along with 5 years / 100,000km of service coverage. For Battery Electric Vehicles (BEVs), service coverage extends to 6 years with unlimited mileage, while an 8-year high-voltage battery warranty. With BMW Roadside Assistance, customers can receive 24/7 emergency support – including towing, courtesy cars, and hotel accommodation in the event of an unprecedented emergency.
The BMW New Car Campaign integrates the full suite of these offerings to deliver a seamless, worry-free ownership experience from day one – allowing customers to stay confident, connected, and cared for, whatever happens.
Exclusive BMW Malaysia Offers at the Malaysia Autoshow 2025.
In conjunction with the Malaysia Autoshow 2025, BMW Malaysia is offering exclusive deals on BMW Service Inclusive (BSI) until the 31st of May 2025.
For bookings made between 1st May and 31st May 2025, customers will receive a complimentary 1-year BSI Extension, along with an Easy Drive 1st Year Comprehensive Motor Insurance Subsidy worth RM 5,000. These offers are available on selected BMW 3 Series, BMW 5 Series, BMW 7 Series, and BMW X models, designed to enhance the Premium Ownership experience, ensuring peace of mind and a seamless journey for new BMW owners.
Attendees can explore the BMW Group Malaysia lineup of All-New vehicles and other premium models at MAS 2025 at Hall A2, Malaysia Agro Exposition Park Serdang (MAEPS), from 10 AM to 10 PM from the 9th to the 15th of May 2025 for the opportunity to enjoy these exclusive promotions.
Alternatively, customers can visit their preferred authorised BMW dealerships to learn more about the available offers. Terms and conditions apply. For further details, visit the BMW Group Malaysia website.
Dynamic Financial Programme.
With the Easy Drive Financing Plan from BMW Group Financial Services Malaysia, the New BMW 330Li M Sport can be owned with a monthly instalment plan starting from RM3,607 (based on estimates of an 80% loan on a 5-Year tenure), with complimentary replacement car programme and BMW 1st year Comprehensive Motor Insurance rebate of RM 5,000.
Meanwhile, with the Straight-Line Financing Plan, customers can own the New BMW 330Li M Sport with a monthly instalment plan starting from RM3,785 (based on estimates of an 80% loan on a 7-Year tenure). With exclusive rates starting from as low as 0.5%, customers can enjoy greater flexibility and value on their journey to ownership.
Customers can also enjoy BMW Protection+* Insurance & Replacement Car Programme when financing with BMW Easy Drive and Straight-Line Financing. BMW Protection+ offers comprehensive coverage accidental death or permanent disability benefits, vehicle break-in coverage, hire purchase loan repayment protection, and guaranteed asset protection (GAP). Additional benefits include key care, special relief in case of total loss or theft, rim damage coverage, compassionate flood cover, and scratch & dent protection, ensuring peace of mind for BMW owners on the road.
* BMW Protection+ / BMW Protection is BMW Ultimate Protection Insurance (UPI) underwritten by Allianz General Insurance Company (Malaysia) Berhad 200601015674 (735426-V).
Complete Premium Ownership Experience.
Owners of the New BMW 330Li M Sport will also receive the complete BMW Group Malaysia Premium Ownership experience which includes:
- BMW Roadside Assistance and Accident Hotline
- BMW Service Online
The recommended retail pricing (on the road, without insurance) for the New BMW 330Li M Sport is:
| The New BMW 330Li M Sport
Add-On for BMW Service & Repair Inclusive* |
RM320,800.00
RM26,400.00 |
| * which consists of the 5-Year Extended Warranty and Service Package. |
