The most sophisticated compact premium automotive brand in Malaysia introduces new variants for the ultimate all-rounder and the brand’s first plug-in hybrid model.
Kuala Lumpur, 15th April 2019 – MINI, the most sophisticated compact premium automotive brand in Malaysia today introduced the New MINI Countryman Plug-In Hybrid Wired and the New MINI Cooper S Countryman Pure to deliver the thrill of athletic agility and supreme versatility to more customers.
“The MINI Countryman is the ultimate all-rounder; the iconic symbol of urban living. Since its first introduction in 2010, the MINI Countryman has consistently evolved through the decade to suit the trendsetters of every generation. In 2018, Malaysia was the first country in South East Asia to locally assemble the MINI Countryman. Following its tremendous success and in line with our strategy for electromobility, we also introduced the first Plug-In Hybrid variant to further demonstrate our commitment to shaping the future of the Malaysian automotive industry.” said Mr. Harald Hoelzl, Managing Director of BMW Group Malaysia.
He further added that “The versatile premium Sports Activity Vehicle (SAV) and its electrified variant have also been a key contributor to our record-breaking performance of over 1,200 vehicles delivered last year. This is a 19% growth as compared to our performance in 2017 (1,011 vehicles). In the first quarter of 2019, meanwhile, our performance grew by 38% with over 300 vehicles delivered; more than half of which are of MINI Countryman variants.”
The British premium brand is confident that the New MINI Countryman Plug-In Hybrid Wired and New MINI Cooper S Countryman Pure will further illustrate its success story in the Malaysian premium segment as the premium SAV variants now offer a more comprehensive suite of innovative features on top of its athletic agility and supreme versatility.
The New MINI Countryman Plug-In Hybrid Wired and New MINI Cooper S Countryman Pure feature a plethora of innovative advancements including the new generation MINI Connected with built-in 4G SIM technology. Offering extensive connectivity capabilities and personalised services, the new MINI Connected will maximise safety and convenience, offer up-to-date information and superb entertainment as well as allow MINIacs to stay connected even while on the road. The features include Intelligent Emergency Call, TeleServices, MINI Online, MINI Concierge Service, the wireless Apple CarPlay, Remote Services and eDrive Services (exclusively for the MINI Countryman Plug-In Hybrid Wired).
Convenience is further elevated with Comfort Access, Park Assist, Front and Rear PDC, Auto Tailgate, Rear View Camera, Electronic Parking Brake and the MINI Picnic Bench – a soft 2-seater bench cleverly designed with a fender dirt protection flap.
The New MINI Countryman Plug-In Hybrid Wired: Electrifying Adventures.
In addition to the ALL4 Design, the New MINI Countryman Plug-In Hybrid with the Wired Package now sports sleek new 19-inch Edged Spoke rims with run flat tyres. The vehicle’s added style and ruggedness is further accentuated by typical MINI Bonnet stripes, contrasting roof colours in black or white, as well as its hexagonal grille.
Inside, the new plug-in hybrid variant is decked out in Leather Cross Punch Carbon Black upholstery on electric seats with memory function. The interior offering is completed with MINI Yours Illuminated interior trims as well as a MINI Yours steering wheel.
A new high resolution 8.8-inch Touch Screen Display in the MINI Centre Instrument now houses state-of-the-art technology and puts a wealth of navigation information at the driver’s fingertips. The MINI Head-Up Display also keeps the driver in mind, ensuring that not just the road ahead but all key vehicle information remains visible at all times. Meanwhile, entertainment for all occupants in the vehicle is enjoyed through a Harman Kardon 12-speaker sound system.
The New MINI Countryman Plug-In Hybrid Wired boasts a TwinPower Turbo petrol engine paired with an electric motor. With a 6-speed automatic transmission, the new plug-in hybrid variant is capable of producing 224hp and 385Nm of torque. It accelerates from 0 to 100km/h in merely 6.8 seconds, reaching a maximum speed of 198km/h while consuming only 2.1 litres per 100km of fuel.
The exterior colour offerings for the MINI Countryman Plug-In Hybrid Wired include Chilli Red, Light White, British Racing Green and Melting Silver; all paired with a Black roof. The Island Blue exterior colour is paired with a White roof.
The New MINI Cooper S Countryman Pure: Add More Stories.
Equipped with a ruggedly handsome design, the New MINI Cooper S Countryman Pure sports the iconic bonnet stripes and an elegant black roof. The vehicle is also affixed with LED headlights complemented by cornering lights and features new 18” Black Pin spoke rims.
The New MINI Cooper S Countryman Pure is elegantly furnished with Carbon Black upholstery in the sporty Leather Cross Punch design with electric seats for maximum comfort in first-class style. The exquisite Hazy Grey interior trim meanwhile exudes a modern flair that finely complements the beige headliner of the new vehicle. The new vehicle also features 6.5-inch Touch Screen Display with Navigation that prioritises user experience with its easy-to-operate interface.
The New MINI Cooper S Countryman Pure propels swiftly forward with a TwinPower Turbo 4-cylinder petrol engine that generates a top speed of 224km/h and aces the century sprint in 7.4 seconds. Alongside an 8-speed automatic transmission, the New MINI Cooper S Countryman Pure delivers a maximum output of 192hp and 280Nm of torque. All of these are achievable while only consuming an average of 6.5 litres per 100km of fuel.
The exterior colour offerings for the New MINI Cooper S Countryman Pure include Chilli Red, Light White, British Racing Green, Thunder Grey, Melting Silver and Island Blue; all paired with Black roof.
MINI Roadside Assistance.
The New MINI Countryman Plug-In Hybrid Wired and New MINI Cooper S Countryman Pure are covered by MINI Malaysia’s 5 Years Roadside Assistance programme, available for all new MINI vehicles with a comprehensive list of services that include a 24-Hour, 365-days-a-year Accident and Help on the Phone and On the Spot Hotline, Free Towing Services and when needed (over 200KM from residential home), Replacement Vehicle, Seamless Mobility, Accommodation, Mobility Services Solutions as well as Repatriation services.
The MINI Roadside Assistance programme can be accessed by contacting 1800-88-8808.
MINI Service Online.
Making a service appointment has never been easier. The new online service programme will now allow customers to schedule their service needs directly at their preferred MINI Authorised Dealerships via www.service.mini.my.
MINI Financing.
With Easy Drive, ownership of the New MINI Countryman Plug-In Hybrid Wired starts from RM 2,998.00 per month and ownership of the New MINI Cooper S Countryman Pure starts from RM 2,548.00 per month (based on estimates of 80% loan on a three-year tenure, with a mileage capped at 20,000km per year). Easy Drive is offered courtesy of BMW Group Financial Services Malaysia.
The New MINI Countryman Plug-In Hybrid Wired and MINI Cooper S Countryman Pure arrive with the MINI 4 Years Unlimited Mileage Warranty with Free Scheduled Service. The retail price (on the road for personal registration, without insurance) is:
New MINI Cooper S Countryman Pure: RM 228,888.00
New MINI Countryman Plug-In Hybrid: RM 250,888.00
Wired Package: add-on RM 18,000.00
More information on the New MINI Countryman Plug-In Hybrid Wired and MINI Cooper S Countryman Pure can be found at www.mini.my.
Urban Liberation: The MINI Connected Roadshow
Both models will be showcased at Urban Liberation: The MINI Connected Roadshow and promises a tailor-made experience for digital living. MINIacs will be able to experience the new MINI Connected, test drive the MINI of their choice, as well as receive exclusive deals including MINI financing plans from RM 2,548/month with Easy Drive* and MINI Black Card owner privileges.
* Terms and condition apply.
Urban Liberation: The MINI Connected Roadshow will take place at the following locations and dates:
| Locations | Dates |
| Vivacity Megamall | 26 – 28 April |
| Starling Mall | 26 – 28 April |
| Paradigm Mall JB | 3 – 5 May |
| Empire Subang | 24 – 26 May |
| Gurney Paragon | 14 – 16 June |
| I-City Central | 28 – 30 June |
| One Utama | 3 – 7 July |
More information on the Urban Liberation: The MINI Connected Roadshow can be found at www.mini.my/urbanliberation.
