Kuala Lumpur. Mercedes-Benz Malaysia celebrated outstanding achievements and excellence in customer service at the Retail Partner of the Year 2023 Award, which took place on 5 March at Resorts World Awana, Genting Highlands. The awards ceremony which recognised the commitment of Mercedes-Benz Malaysia’s retail partners to raising standards of excellence in a highly competitive automotive market saw Hap Seng Star Bukit Tinggi clinching the Retail Partner of the Year title.
Amanda Zhang, CEO & President, Mercedes-Benz Malaysia stated, “Last year marked a year of transition for Mercedes-Benz Malaysia, from a phase of comprehensive transformations to a renewed focus on performance and operational excellence. The Retail Partner of the Year Awards serve as a testament to Mercedes-Benz Malaysia’s focus on customer-centric practices and business excellence, strengthening our brand’s standing in the luxury automotive market. Our retail partners are the backbone of our operational success. Their dedication has been crucial to our progression and the embodiment of our brand promise – to offer the Best Products, the Best Service and the Best Customer Experience.”
The award ceremony, set against the backdrop of opulence and grandeur, recognised leading retail partners for their outstanding contributions. Mercedes-Benz Malaysia took this opportunity to reiterate its commitment to continuous improvement and investment in its robust network of retail partners across the nation, ensuring the creation of value for consumers.
The awards ceremony consists of six awards, with each category showcasing the retail partners’ operational excellence in different areas. These included Best in Customer Services, Best in Financial Services, Best in Business Excellence, Best in Sales, Best in Customer Satisfaction Index (CSI) 5 Star Rater and the most coveted Retail Partner of The Year 2023.
Hap Seng Star Bukit Tinggi particularly stood out, earning the prestigious title of Retail Partner of The Year, along with victories in Best in CSI 5 Star Rater award and the Best in Financial Services, signaling strong performance across various parameters. NZ Wheels Johor Bahru took home the Best in Sales award while Hap Seng Star Setia Alam bagged the Best in Customer Service award. Cycle & Carriage Bintang (Northern) Juru/Bukit Tengah won the Best in Business Excellence category.
Looking ahead, Mercedes-Benz Malaysia remains resolute in its pledge to both its retail partners and the consistent enhancement of the customer journey. The company has developed an expansive retail network in the premium sector across Malaysia, encompassing 30 authorised retailers nationwide. Mercedes-Benz is committed to fostering excellence, forging a path of innovation and enhancing the prestigious legacy of the Mercedes-Benz brand, here in Malaysia and around the globe.