BYD Opens 14th BYD Showroom in Ipoh

BYD Ipoh offers a holistic experience with its 4,000 sq ft showroom

(Left to right): Mr. Raymond Chia, Head of Network and Business Development, Sime Darby Beyond Auto; Mr. Ernie Goh, Dealer Principal of Goh Brothers Cars; Mr. Calvin Sze-Tho, Head of Distribution of BYD at Sime Darby Beyond Auto; Mr. Chen Hanson, BYD Area Sales Manager, Sime Darby Motors.

IPOH, Perak, October 30, 2023 – Together with Sime Darby Motors and local dealership, Goh Brothers Group, BYD – the world’s leading manufacturer of new energy vehicles – has officially launched its latest 2S showroom in Ipoh, Perak yesterday. The new BYD Ipoh showroom enhances accessibility to BYD electric vehicles (EVs) for local customers.

Located in the business centre of Ipoh, the new 4,000 square feet, two-storey BYD showroom offers locals the chance to easily experience BYD’s latest range of EVs. The BYD Ipoh showroom and service centre provides customers with comprehensive 2S interim services, offering a holistic sales experience and efficient after-sales support, thanks to its four service bays. Customers can expect exceptional quality service at the showroom with six dedicated customer parking lots, two commercial chargers and a customer lounge to enjoy while waiting for your car to be serviced.

Goh Brothers Group, a joint venture founded by two brothers, originally started as a family business and has since evolved into a full-fledged multi-brand car dealership expanding across Malaysia. Emphasising the importance of both pre- and post-sales experiences and services, the new BYD Ipoh showroom and service centre, under the management of Goh Brothers Group, is a significant addition to BYD’s nationwide expansion efforts.

Mr. Eagle Zhao, Managing Director of BYD Malaysia Sdn. Bhd. says, “We are excited to witness the growing number of BYD showrooms across Malaysia. The launch of BYD Ipoh provides local residents with improved access to our EVs and enhances the convenience of after-sales services. We anticipate more Malaysians to have the opportunity to experience EVs and BYD’s industry-leading technologies.”

Mr. Jeffrey Gan, Managing Director of Sime Darby Motors Southeast Asia says, “Our expanding presence in Malaysia aims to make it easier for everyone to experience BYD’s EV technology. We have carefully selected strong partners and are confident that our customers will enjoy the best buying experience and receive the highest quality of after-sales service.”

Mr. Ernie Goh, Dealer Principal of Goh Brothers Cars announces, “We’re thrilled to introduce the BYD brand to Ipoh’s town centre. BYD owners can now purchase and service their cars here, offering both locals and visitors an unmatched experience with BYD EVs in the heart of Ipoh.”

BYD ATTO 3 and BYD DOLPHIN feature BYD’s industry leading Blade Battery technology and provide remarkable range, unrivalled safety features, and peak performance. Both are now available at the newly launched showroom at a starting price of RM 149,800 for BYD ATTO 3 and RM 99,900 for BYD Dolphin. BYD ATTO 3 and most recently, BYD DOLPHIN full-electric vehicles have also been awarded five-star safety ratings by Euro NCAP, Europe’s leading independent safety assessment program.

To date, BYD has a total of 14 showrooms across Malaysia with six more showrooms planned to open soon. The expansion of showrooms and service centres across Malaysia offers after-sales support to customers. BYD aims to deliver a complete customer experience through its professional sales team, from test drive all the way to vehicle delivery.