The premium automaker presents the art of Forwardism with two electrifying events in the upcoming months centred on electrification and sustainability to further encourage EV adoption in Malaysia, namely ‘Forwardism, by BMW’ and the ‘Forwardism, Pop-up by BMW’
Kuala Lumpur, 14 September 2023 – For 20 years, BMW Group Malaysia has epitomised an unwavering commitment to propelling progress and transcending conventional norms within the automotive industry as the leading premium automaker in Malaysia, showcasing their dedication to embracing the future of innovation as the very pulse of their journey. In its latest leap forward, BMW Group Malaysia invites the public to be transported into an immersive experience brimming with boundless possibilities and technological marvels in Forwardism, by BMW an experiential event where luxury meets cutting-edge innovation, alongside an electrifying roadshow to redefine the future of Electrified Mobility in Malaysia.
As pioneers in the premium electric vehicles (EV) segment, BMW Group Malaysia currently stands as the highest-selling premium EV automaker in the country, in addition to presenting the largest portfolio of luxury EVs available in Malaysia. As such, Forwardism, by BMW is set to be BMW Group Malaysia’s next step toward bringing Sheer Driving Pleasure to the fore of an Electrified Future.
In conjunction with achieving 20 Years of Excellence, BMW Group Malaysia welcomes the public to embark on a journey of discovery within the captivating space of Forwardism, by BMW where state-of-the-art technology and luxury that push the boundaries of automotive excellence can be experienced.
At the forefront of this spectacle, attendees will witness BMW Group Malaysia’s latest testament to Forwardism, a true-all electric luxury automobile that blends innovation, visionary design, and sustainability seamlessly into the fabric of luxury and performance – the all-electric BMW i7.
Details of the event:
| Date: | 23rd – 24th September 2023 |
| Time: | 10:00AM – 10:00PM |
| Venue: | Forwardism, by BMW(Next to Mandarin Oriental, Kuala Lumpur) |
To register for Forwardism, by BMW and more information, visit www.bmw.com.my/forwardism.
Experience the Possibilities of an Electrified Future with BMW Group Malaysia
To further drive their mission of an Electrified Future, BMW Group Malaysia will journey to five locations across four major cities nationwide with the ‘Forwardism, Pop-Up by BMW’, which provides exclusive financing and charging offers, as well as test drives for selected fully-electric models.
From now until 12th November, the roadshow promises an immersive experience where Malaysians can discover the possibilities of sustainable mobility through some of BMW’s exceptional BMW i models, ranging from BMW iX1, BMW iX3, BMW i4, BMW iX as well as the highly celebrated archetype of Forwardism itself, the BMW i7. These models will be available for test drives, allowing attendees to experience Sheer Electric Driving Pleasure first-hand.
BMW Group Financial Services Malaysia will also be on-ground throughout the roadshow to offer attractive financing options, including exclusive Easy Drive cash rebates of up to RM15,000 to drive the adoption of sustainable mobility across the country. As an added bonus, complimentary charging vouchers of up to RM800 will be offered with selected BMW i models, courtesy of charging partner JomCharge.
Forwardism, Pop-Up by BMW Dates and Locations:
- AEON Bandaraya, Malacca (September 14-17, 2023)
- 1 Utama Shopping Centre, Klang Valley (September 21-24, 2023)
- AEON Kinta City, Ipoh (October 12-15, 2023)
- Mid Valley Southkey, Johor Bahru (November 1-5, 2023)
- Pavilion Bukit Jalil, Klang Valley (November 8-12, 2023)
For more details on the Forwardism, Pop-Up by BMW roadshow, please visit BMW Malaysia’s Facebook & Instagram.
Join us on this extraordinary journey towards a brighter and sustainable future for Malaysia, as we celebrate BMW Group Malaysia’s commitment to a more progressive and innovative tomorrow.
