BMW Malaysia set to unveil a new chapter of Joy.Electrified by i.

by drivingMotion

Premium automaker unveils the exemplification of efficiency and supremacy in its first-ever virtual unveiling.


Cyberjaya, 15th June 2020 – Since introducing the Story of Visionary Mobility over six years ago, BMW Malaysia has consistently driven its electrification strategy forward. Now, the premium automaker will continue to shape the Future of Mobility for Malaysia’s automotive industry with a new chapter in Joy. Electrified by i.


Harald Hoelzl, Managing Director of BMW Group Malaysia said, “Sustainability has been the guiding principle for everything we do at the BMW Group for decades, and the same can be said for our commitment here in Malaysia. We are excited to introduce yet another new electrified model to continue paving the way.”


On Wednesday, 17th June 2020 at 12:00PM, BMW Malaysia welcomes the public to join the premium automaker’s first-ever virtual unveiling via the following link:




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