Kuala Lumpur, 29th April 2025 – Sime Motors and Ingress Corporation Berhad have announced a strategic joint venture to operate and manage two BMW and one MINI dealership sites under the newly established entity of Performance Motors Malaysia. This collaboration reflects a shared commitment to enhance the premium automotive ownership experience for customers in Malaysia, leveraging on decades of industry expertise and strong market presence.
Benjamin Nagel, Managing Director of BMW Group Malaysia said “We welcome this exciting joint venture between Sime Motors and Ingress, which further cements the strong foundation and customer affinity of our BMW and MINI brands here in Malaysia. The establishment of Performance Motors Malaysia demonstrates the commitment of our dealer network to continuously innovate and provide the highest standards of service and accessibility for our customers. We believe this partnership will create more opportunities to deliver the Premium Ownership Experience that defines the BMW and MINI brands, while further strengthening our presence in key locations across the country.”
Sharing the significance of the joint venture, Jeffrey Gan, Managing Director of Southeast Asia, Sime Motors said, “For us at Sime Motors, our mission has always been to provide customers with seamless and exceptional automotive ownership experiences. This joint venture with Ingress, marked by the introduction of Performance Motors Malaysia, reflects our dedication in enhancing dealership operations and customer satisfaction for the BMW and MINI brands here. The locations of Mutiara Damansara, Puchong and Bangsar offers significant potential as an established premium automotive hub where Ingress has built a strong presence. By combining our resources and expertise, we aim to maximise these strengths and opportunities in Malaysia’s growing premium automotive market to deliver world-class services to BMW and MINI owners.”
Commenting on the collaboration, Mohd Sirajuddean Ab Rahim, Group Managing Director of Ingress Corporation Berhad said “We are pleased to continue our commitment in the premium automotive industry here in Malaysia with the establishment of Performance Motors Malaysia. Through this partnership with Sime Motors, our shared vision of further developing state-of-the-art facilities, outstanding aftersales services and a seamless customer journey in the premium segment of the Malaysian automotive industry can be realised. By leveraging the combined strengths of our organisations and the experience with the brands represented by the BMW Group, we look forward to meeting the evolving needs of BMW and MINI owners while driving growth in the premium automotive market.”
Performance Motors Malaysia will be supported by a team of highly skilled and experienced professionals, who bring years of expertise and dedication to provide premium ownership experience to the newly established dealerships. With this approach, Performance Motors Malaysia is poised to deliver the highest level of customer care and support, upholding the standards synonymous with the BMW and MINI brands.
Current Ingress BMW and MINI customers can expect a seamless transition with no disruption to their services or benefits, including warranties and service packages.
For sales and service, customers may visit the following Performance Motors Malaysia locations:
| Dealership Location | Address | Sales Showroom Hours | Service Centre Hours | Sales Contact | Service Contact |
| Damansara | 2779, Jalan Damansara, Sungai Penchala, 60000 Kuala Lumpur, Federal Territory of Kuala Lumpur | Mon-Sat: 8:30AM – 6:00PM Sun: 10:00AM – 6:00PM |
Mon-Fri: 8:30AM – 5:00PM Sat: 8:30AM – 12:30PM |
03-7721 2288 |
Customer Care:
Tel: 1300-13-8288 (Mon – Fri 8:00AM – 5:30PM; Saturday 8:00AM – 12:30PM)
Email: customercare@performancemotors.com.my |
| Bandar Puteri Puchong | No. 3, Lebuh Puteri, 47100 Puchong, Selangor | Mon-Sat: 8:30AM – 6:00PM Sun: 10:00AM – 6:00PM |
Mon-Fri: 8:30AM – 5:00PM Sat: 8:30AM – 12:30PM |
03-8063 3222 | |
| MINI Bangsar Showroom | 65, Jalan Maarof, Bangsar, 59100 Wilayah Persekutuan, Kuala Lumpur | Mon-Fri: 9:00AM – 6:00PM Sat-Sun: 10:00AM – 6:00PM |
N/A | 03-2287 9988 |
