SHELL INTRODUCES NEW HELIX ULTRA ECT C2/C3 0W-30, ITS MOST ADVANCED MOTOR OIL YET

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New flagship Shell Helix Ultra motor oil delivers better fuel economy,
cleaner pistons and tougher corrosion protection

Shell Lubricants General Manager Leslie Ng (centre), Technical Manager Sng Miah Thye (2nd from left) and Marketing Manager Alex Lim (2nd from right) at the launch of the new premium Shell Helix Ultra ECT C2/C3 0W30 fully synthetic motor oil

Shell Lubricants General Manager Leslie Ng (centre), Technical Manager Sng Miah Thye (2nd from left) and Marketing Manager Alex Lim (2nd from right) at the launch of the new premium Shell Helix Ultra ECT C2/C3 0W30 fully synthetic motor oil

Kuala Lumpur, 6 October 2015 – Shell Lubricants has launched the latest and most advanced product in its Shell Helix Ultra with PurePlus Technology range. The new Shell Helix Ultra ECT C2/C3 0W-30 offers superior performance and engine protection, achieving unsurpassed wear protection of four times[1] better than the industry standard, setting a new record for Shell Helix.

The new flagship product from the Shell Helix range is formulated with patented Shell PurePlus Technology and features Emissions Compatible Technology (ECT), developed to help protect the emissions systems of the most modern diesel and gasoline engines. It also meets the technically-challenging industry specifications and approvals of top tier equipment manufacturers, including Mercedes and Volkswagen.

Speaking at the launch, Shell Lubricants General Manager – Malaysia and Singapore, Leslie Ng, said that the new Shell Helix Ultra ECT C2/C3 0W-30 has the highest specifications of all motor oils in the market.

Shell Lubricants General Manager Leslie Ng (centre), Technical Manager Sng Miah Thye (2nd from left) and Marketing Manager Alex Lim (2nd from right) at the launch of the new premium Shell Helix Ultra ECT C2/C3 0W30 fully synthetic motor oil

Shell Lubricants General Manager Leslie Ng (centre), Technical Manager Sng Miah Thye (2nd from left) and Marketing Manager Alex Lim (2nd from right) at the launch of the new premium Shell Helix Ultra ECT C2/C3 0W30 fully synthetic motor oil

“Shell Helix Ultra ECT C2/C3 0W-30 is also our most advanced formulation to date. It is designed to deliver superior performance and protection, to help keep your engine performing at its best. As with our Shell Helix Ultra products, this product is formulated using our revolutionary PurePlus Technology. The even and stable molecular structure of PurePlus Technology is a key part of the performance of Shell Helix Ultra motor oils, as it enables us to create motor oil that performs better than ever before. This means we can develop motor oils that exceed drivers’ demands for cleanliness and protection, as well as improved fuel economy,” he said.

Leslie pointed out that the new Shell Helix Ultra ECT C2/C3 0W-30 was designed with multi-fuel capability and extremely well-suited for the most advanced, low-emissions vehicles. These vehicles are normally powered by diesel engines with particulate filters, high-performance gasoline engines or gas, bio-diesel and ethanol blend engines. It is also backward compatible with many OEM and industry specifications.

A Brand Ambassador with the new premium Shell Helix Ultra ECT C2/C3 0W30 fully synthetic motor oil

A Brand Ambassador with the new premium Shell Helix Ultra ECT C2/C3 0W30 fully synthetic motor oil

Shell Helix Ultra ECT C2/C3 0W-30 formulation achieved superior results in industry standard tests, proving that no other motor oil cleans your engine better[2]. Besides unsurpassed wear protection1 of up to four times more, it delivered three times better corrosion protection[3] of engine components, helping to extend engine life.

Shell Helix Ultra ECT C2/C3 also produced 45% cleaner pistons[4] to protect and maximise the engine’s working life and delivered up to 2.6% greater fuel economy[5] or 16 kilometres more per tank.
Shell Helix Ultra ECT C2/C3 is formulated from natural gas using Shell’s revolutionary PurePlus Technology. This revolutionary gas-to-liquids technology process converts natural gas into a crystal-clear base oil with virtually none of the impurities found in crude oil.

(L-R) Shell Lubricants Technical Manager Sng Miah Thye, Marketing Manager Alex Lim,  General Manager Leslie Ng and Helix Brand Manager Joanna Lean at the launch of the new premium Shell Helix Ultra ECT C2/C3 0W30 fully synthetic motor oil

(L-R) Shell Lubricants Technical Manager Sng Miah Thye, Marketing Manager Alex Lim, General Manager Leslie Ng and Helix Brand Manager Joanna Lean at the launch of the new premium Shell Helix Ultra ECT C2/C3 0W30 fully synthetic motor oil

Base oils make up on average 75-90% of the end product, so high-quality base stock with significantly more isoparaffins than others is a key component in top-tier engine oils. The base oil is then enhanced with Shell’s proprietary Active Cleansing Technology to create the company’s most advanced fully synthetic motor oil ever, which delivers higher levels of protection against build-up of engine deposits and unsurpassed sludge protection[6].

The product meets ACEA C2, ACEA C3, and API SN specifications. Manufacturer approvals include: VW504.00/507.00, MB 229.52, MB 229.51, MB 229.31 and Fiat 955535.GS1.

The new Shell Helix Ultra ECT C2/C3 0W-30 is priced at RM338 for a 4-litre pack. For more information, kindly go to www.shell.com.my.

Shell Helix Ultra ECT C2 C3 0W 30_4L Pack

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