Icons of premium style, luxury and driving experience to be utilised as official vehicles for the tournament.
Kuala Lumpur, 27th October 2015 – In continuing to be the premium partner of the CIMB Classic for the sixth successive year, BMW Group Malaysia officially handed over the keys to a fleet of BMW 5 Series and BMW X5 vehicles to be utilised as the official cars at the upcoming CIMB Classic 2015.
Mr. Alan Harris, Managing Director, BMW Group Malaysia said, “BMW Group Malaysia have been the premium automotive partner for the CIMB Classic tournament from its very beginning six years ago and we are pleased to be part of the growth and the success of the tournament throughout the years.
Harris added that the BMW Group have a long history and commitment of being involved in the sport of Golf. The sport serves as one of three main sporting initiatives that the premium automaker is committed to worldwide which also includes motorsports and sailing.
“Our commitment in the sport of Golf is at every level, from the premium amateur level events in the likes of our BMW Golf Cup International program which is the largest and most prestigious amateur golf competition in the world to competitions like the CIMB Classic, the first PGA TOUR-sanctioned event in South East Asia and the only official FedExCup event in South East Asia as well as the recently concluded Sime Darby LPGA Malaysia.” said Harris.
The fleet of BMW 5 Series and BMW X5 vehicles will be utilised for the shuttling of all players, officials, as well as VIPs who will be in Malaysia throughout the tournament.
BMW Group Malaysia will also be showcasing the BMW 6 Series Gran Coupe, the BMW X6, the new BMW X1 sDrive 20i and the all-new BMW i8 at the tournament grounds during the competition. The BMW i8 is also the Hole-in One Prize at the tournament.
The all-new BMW i8 – The Sports Car of the Future
The all-new BMW i8 is the first premium plug-in hybrid sports car the world. The 2+2 seater sports car is crafted with a Life Module passenger cell completely built from Carbon Fibre Reinforced Plastic (CFRP) as well as a Drive Module which combines the World Engine of the Year 2015 award winning 1.5 litre, three cylinder combustion engine with BMW TwinPower Turbo technology and electric motors. The combination of BMW TwinPower Turbo and BMW eDrive Technology enables the BMW i8 to accelerate from 0-100 km/h in 4.4 seconds while only consuming 2.5 litres per 100km of fuel and emits only 59 grams per km of CO2.
The BMW 6 Series Gran Coupe
In the automotive world, the BMW Group are specialists when it comes to creating premium sports coupés. The premium automaker’s tradition of imagining, designing and building luxurious yet performance-based four-seat, two-door coupés are well documented in automobile history. With the new BMW 6 Series Gran Coupe, BMW were able to build on this expertise to create a very appealing sporty and luxurious four door coupe which sets a new benchmark in an all new automotive segment. The new BMW 640i Gran Coupé is now more dynamic and sophisticated with an injected expression of sportiness – the M Sport Package.
The New BMW X6
The new BMW X6 xDrive35i M Sport takes its rightful position as the king of the road with its irresistable allure, intoxicating performance attributes and innovative luxury – all of which transcends to road presence and extravagance. The creator of the Sports Activity Coupe segment now sports a more athletic design courtesy of the M Sport trim, adaptive M suspension and 20’’ M double spoke ligh alloy wheels. The performance of the new BMW vehicle also matches its looks, charting a 0 to100 KM/h in an impressive 6.4 seconds.
The BMW X1 sDrive 20i
The all-new second generation BMW X1 has redefined the premium compact Sports Activity Vehicle (SAV) segment with its commanding presence and stylish design. The new BMW X model now also features the next generation of BMW Connected Drive technologies to make the new BMW X1 the most technologically advanced vehicles in its class. Concierge Service which connects the driver and car to a ‘personal assistant’ for their every need and request as well as Remote Services to enable owners to transform their smartphones into an intelligent and convenient remote control for their vehicle via the MY Remote app. Additionally, the car also offers Intelligent Parking capabilities with Parking Assistant which makes parking parallel to the road easier.
Alan Harris, Managing Director & CEO, BMW Group Malaysia presented the fleet of BMW 5 Series and BMW X5 to Effendy Shahul Hamid, CEO of Group Asset Management & Investments, CIMB Group.